Privacy policy
Privacy Policy
Effective Date: July 3, 2025
Raasta Culture ("we", "our", or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website or use our services, including any purchases or communications through our store powered by Shopify (the "Services").
By using the Services, you agree to the collection and use of information in accordance with this policy.
We may collect the following types of personal information:
● Contact Information: Name, shipping/billing address, phone number, email address
● Account Information: Username, password, preferences, and settings
● Payment Information: Credit/debit card details, UPI, wallet info (processed securely via Shopify)
● Order & Transaction Details: Products viewed, cart contents, orders placed, returns/exchanges
● Device & Usage Data: IP address, browser type, time zone, device identifiers, cookies
● Customer Support: Details and content of communications with us
We collect personal data:
● Directly from you (e.g., account creation, orders, emails, forms)
● Automatically via cookies, web analytics, or usage tracking
● From Shopify and third-party apps that power features of our website
● From marketing and advertising partners (e.g., ad performance, preferences)
We use your personal information for the following purposes:
● To Provide & Fulfill Services: Process orders, manage accounts, ship products, handle returns/exchanges
● Customer Support: Respond to queries, provide updates, handle disputes
● Marketing & Advertising: Send promotional emails or SMS, show targeted ads (only if opted-in)
● Fraud Prevention & Security: Detect suspicious activity, secure transactions
● Legal Compliance: Respond to legal requests and comply with applicable laws
Your information may be shared with:
● Shopify (our platform provider) for hosting and processing payments
● Shipping & Fulfillment Partners to deliver your order
● Marketing & Advertising Partners to personalize your experience (if consented)
● Government or Legal Authorities, when required by law
● In case of a business merger, acquisition, or reorganization
We do not sell your personal information.
We use standard security practices to protect your data. However, no transmission method over the internet is 100% secure.
We retain your information for as long as necessary to:
● Fulfill orders and legal obligations
● Maintain your account and purchase history
● Resolve disputes and enforce policies
Our Services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.
If you access our site from outside India, your information may be transferred and stored in countries with different data laws. By using our Services, you consent to such transfers.
Depending on your location, you may have the following rights:
● Access the personal data we hold about you
● Request corrections or deletion of your data
● Withdraw consent or unsubscribe from marketing
● Request data portability
● File a complaint with a local data protection authority
You can exercise these rights by contacting us directly.
We may update this Privacy Policy from time to time. Any updates will be posted here, and the "Last Updated" date at the top will reflect the change.
For any questions, concerns, or to exercise your data rights, reach out to:
Email: connect@raastaculture.com
Address: 54 Vidyayatan Sarani, Baranagar, Kolkata WB – 700035, India
